Senior living stakeholders now have ‘notably’ more positive outlook
LOS ANGELES: Positivity continues to rise in the long-term care industry, according to a poll of attendees at the recent 2025 National Investment Center for Seniors Housing & Care’s Spring Conference in San Diego.
Stakeholders serving and investing in senior living and care were polled about their outlook on the sector in the year ahead upon checking into the March conference. The overall industry sentiment was rated as “overwhelmingly positive” by attendees. Almost 90% responded “extremely positive” or “positive,” whereas less than 1% said they held a “negative” or “extremely negative” outlook moving forward.
This measure of industry sentiment is “notably” higher — climbing more than 9% from one year ago, when 79.8% of respondents held a positive outlook, NIC said. The measure also is above the 86.5% positive rating cited at the 2024 NIC Fall Conference.
Differences existed across respondent types. Financial intermediaries had the most positive outlook, with 95% reporting a positive or extremely positive position. The lowest ratings came from healthcare providers, although approximately 85% of this group responded positively.
NIC said it intends to develop a sentiment index to assess outlooks over time. The organization plans to survey conference attendees again this fall.
Executives said that this year’s NIC Spring Conference enjoyed record-breaking attendance, with 2,060 registrants as of opening day. Of those registrants, 406 reportedly had never attended the meeting before.